Marketing Team

Recent Posts

What’s Trending: Is your business mobile friendly?

Posted by Marketing Team on Jul 19, 2018 10:04:24 AM
  • With fifty-seven percent of website traffic coming from mobile devices, it’s time to start taking a serious look at what's trending with mobile apps and optimization. Not only are consumers accessing websites on their mobile devices, they are also using those devices to make purchases. By creating a seamless mobile experience for your customers, you will not only enhance their experience on your website, but also encourage purchases. According to Searchengineland80% of consumers employ a smartphone to investigate and shop and 93.3% of small business owners’ websites aren’t mobile friendly.

Mobile optimization is key for both established and new businesses. Here are some stats that prove customers are turning to their mobile phones for purchasing.

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Tags: Equipment Financing, Equipment Seller, Equipment Leasing, Equipment Buyer, Web Traffic, SEO, mobile optimization, mobile, mobile responsive

3 Free Ways to Increase Web Traffic

Posted by Marketing Team on Jun 26, 2018 10:00:00 AM

As business owners, we understand how important it is acquire new customers. We also know getting the right customers to your website can be difficult. We’ve found it is important to optimize your web content and find what works for your business! We also know advertising through pay per click ads, social media and blogging can be expensive, so we’ve rounded up a few free ways to increase your web traffic get more customers to your website!

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Tags: Startup Business, New Business, Marketing Tips, Equipment Seller, Equipment Buyer, business equipment, Web Traffic, Referral Traffic, Financing, SEO, Keywords, Pay Per Click

[Equipment Sellers] Tips to Maximize Sales Opportunities with Financing

Posted by Marketing Team on Jun 7, 2018 10:00:00 AM

Did you know that on average it costs most businesses 5x more to acquire a new customer than to sell to an existing one? Since you have already invested significant time and money to bring that potential customer to your company, ensuring that you maximize that sales opportunity once they arrive is critical. We've put together some great tips to help you maximize every opportunity that comes through the door.

Tip #1: Increase Your Customers Order Size

What if you could potentially increase the initial order size on some of your transactions? With business financing, you can potentially increase initial purchase amounts by maximizing the total funds that are approved. This allows your customers to realize how the power of financing can help their business grow. 

Tip #2: Create a Meaningful Customer Experience

Knowing your customers business is essential to keep them coming back. By doing so, this will help ensure that your customers are buying the equipment that they need and want. It will also allow you to make suggestions related to accessories and other add-on purchases that can be included in a single transaction. With financing, you can leverage their approval amounts and maximize their purchases.

Tip #3: A Happy Customer is a Loyal Customer

It’s true. We all know that the customer experience is crucial to the success of any business. That is why it is essential to show your customers you genuinely care about them. Showing your customers you are invested in their success and growth of their businesses will help you maintain a happy customer. Your number one goal should be to exceed your customers' expectations so that they come back every time.

Are you ready to acquire more customers and keep them coming back? Get your customers to realize the power of financing and how they can be successful with more!  

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Tags: Startup Business, Equipment Financing, marketing, Marketing Tips, Equipment Seller, Equipment Leasing, business equipment, business equipment financing

What is Equipment Financing and How Can it Help My Business?

Posted by Marketing Team on May 24, 2018 11:00:00 AM

Financing business essential equipment is a smart decision for the success of any business. Businesses need equipment to operate but may not have the funds to purchase especially if they are a startup. Cash may not be an ideal option for many due to monthly working capital expenses, and credit cards may be maxed out or saved for emergency situations. With simple financing, business owners can make affordable monthly payments while earning revenue on their new equipment. For equipment sellers, it’s an advantage to provide customers with a financing option in case they can’t afford the products or simply just want monthly payments to effectively manage their cashflow.

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Tags: Cash Flow, Startup Business, New Business, Equipment Finacing, Small Businesses, Marketing Tips, section179, Equipment Seller, Equipment Leasing, Equipment Buyer

FAQ: The Ultimate Guide to Equipment Financing

Posted by Marketing Team on Mar 23, 2018 10:32:09 AM

THE ULTIMATE GUIDE TO FINANCING

Whether you are buying equipment or selling equipment, this is for you! We're going to give you the scoop on financing so you don’t miss out on an incredible opportunity! Don't just take our word for it, check out some business testimonials at the bottom to see how financing has impacted real businesses in a variety of industries.  

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Tags: Startup Business, New Business, Customer Satisfaction, Equipment Finacing, Small Businesses, marketing, Marketing Tips

9 Tools to Take Your Blog From Zero to Hero 

Posted by Marketing Team on Mar 8, 2018 9:10:00 AM
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Tags: New Business, Small Businesses, marketing

Irresistible Techniques To Elevate Your Email Marketing Game 

Posted by Marketing Team on Feb 8, 2018 8:30:00 AM

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Tags: Startup Business, company culture, New Business, Small Businesses, Equipment Financing, Marketing Tips

Gen Z: Are you ready for them?

Posted by Marketing Team on Jan 25, 2018 9:56:14 AM

Is your business ready for the next generation of consumers? There is a lot of talk about millennials, but how often do you hear about Generation Z? Born after 1995, these are the next set of consumers, business owners, and entrepreneurs. This generation already accounts for $200 billion in buying power, meaning it is time to start learning about them and determine how they will affect your business.

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Tags: New Business, Customer Satisfaction, Small Businesses

Top 3 Ways to Find Business Success in 2018

Posted by Marketing Team on Jan 11, 2018 9:00:44 AM

Finding business success in 2018.

It’s no secret marketing is one of the most important aspects in growing a small business, but it is also one of the hardest. Knowing how to reach your audience and using the right tools can be daunting, especially in our fast-paced digital world. Thankfully, there are solutions and tangible changes you can start making now to gain the competitive edge for your business in 2018. Check out three ways, according to current research from infusionsoft:

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Tags: Startup Business, New Business, Equipment Finacing

Going to the ISS Conference in Long Beach?

Posted by Marketing Team on Jan 2, 2018 4:51:48 PM

 

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Tags: Trade Show, ISS